For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
Cliff Chapman
www.traveljunkies.com
For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
Cliff Chapman
www.traveljunkies.com
Advertising tips …
1. Advertise your website, not your services or products.
If the purpose of your advert is to attract visitors to your website then advertise your website, not your services or products.
Your website should do your selling so don’t make the mistake of making your advertising a mini version of your website.
Traffic is the lifeblood of your website, without traffic your site is dead.
If no-one sees it, it might just as well not exist. So in all your advertising, promote your website.
So remember the rule “Advertise Your Website, Not Your Services or Products.“
2. Attract more visitors. Include a wide range of keywords and key phrases in your adverts.
As well as the keywords you use for your own business, think wider and include key words and phrases people might use when they aren’t specifically looking for you.
For example, if you provide accommodation, include words for nearby attractions and activities. People searching for scuba diving, whitewater rafting, skydiving, sailing, etc. will often need somewhere to stay and with those kind of keywords in your adverts, people will find you.
3. Be friendly, helpful and approachable.
Make it easy for people to get in touch with you. Many adverts fail because they’re not user friendly, and aren’t designed to make life easy. Always include your name and contact details in your advert.
if you send emails to your prospects and customers, keep them short and to the point as more and more people are reading their emails on mobile devices, and make sure your contact details easy to find.
4. Use Social Media to promote your business – it’s free.
Always include links to your social media sites Facebook, Twitter and Linkedin in your advertising and emails. These three cover the widest range of prospects from friends and other people who know you (Facebook), people who come across you from something you posted that interests them (Twitter), and links and recommendations you’ve established with other businesses (Linkedin).
Limit it to three to avoid overload. More than three will look like your spamming.
And don’t forget your Blog. Treat it like another website, which it is.
Promote your Blog in the same way you advertise your website. Then use your Blog to promote your business website.
And don’t forget …
If your advertising isn’t working, stop doing it. Do something else.
You run your business to make money. The most important thing you must do is decide where and how to advertise to get the best value for your money.
Best wishes
Cliff Chapman
www.traveljunkies.com
TIP #6 – If it’s not working, stop doing it.
When did you last check how effective your advertising is working for you?
It almost goes without saying that today’s marketing has to be online.
That’s not to say there’s isn’t a place for traditional advertising such as newspapers, magazines, television and radio commercials, outdoor advertising or direct mail, but more and more people are relying on Facebook, Twitter, Blogs and Internet searches to find the information they’re looking for.
And it’s no longer good enough to put up a website and hope people will find it. Search Engines might find you if you have an active site that you regularly update with new content, but if your site rarely changes you can’t rely on searches finding it, you must actively promote it.
In my previous tips I’ve focussed on Facebook and without a doubt that’s one of the places to start, not least because it’s free. And the same goes for Twitter.
So what should you be doing?
See our 4 Top Tips To Make Your Adverts Work.
Cliff
www.traveljunkies.com
PS . . . And remember – always post your business comments from your Fan Page, not your Profile.
Article by Caz Makepeace, the co-founder of y Travel Blog
It was only during my recent stay in Sydney with some fellow travel bloggers, that I realized a rather unsettling fact.
Tourists to Sydney don’t know or understand the dangers that come with this stunning harbour of ours.
Read full article here
Cliff
traveljunkies
For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
My first three tips are all about your Facebook Fan Page.
1. Why you must have a Facebook Fan Page
2. How to use it to get more traffic
3. How to create a Facebook Fan Page if you don’t already have one.
These have been invaluable tips for us and for thousands of other businesses who use the power of Facebook’s 800+miilion subscribers to advertise and promote their business. So why not you.
My next tip, TIP #4 is the most important and valuable tip of all and I make no apologies for pinching it from a company that really knows how to market their products – JUST DO IT!
Looking back, publishing these tips just before the holiday season may not have been the best choice when you have so many other things to do, but we are now starting a New Year and what better time to take a fresh approach to marketing and promoting your business.
So, as the man says – JUST DO IT!
I believe 2012 will be the year when Social Networking and especially Facebook takes off in a big way for small businesses worldwide, so don’t be left behind. Don’t wait until everything is perfect or the time seems right because you’ll never get started, just get on and DO IT NOW!
Do it yourself or give it to one of your team if you’re lucky enough to have someone, but DO IT! Nothing will change until you do.
Spend a few minutes going back over our first three tips which you’ll find on our Facebook Page then sit down with a cup of coffee and write down your plan. And remember a plan isn’t a plan unless it has dates.
LIKE our Facebook Page at www.facebook.com/traveljunkiesdotcom and post your Facebook Page so we can LIKE you back. That way our fans will see your Fan Page and so will their fans. That’s what Viral Marketing is all about and that’s what drives traffic.
Best wishes for a great 2012
Cliff Chapman
www.traveljunkies.com
PS . . . Always post your business comments from your Fan Page, not your Profile.
For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
For This Week’s Top Deals . . . Click Here
USA, UK, Australia, Spain, Japan, Canada, France, Hong Kong, Germany, China, Taiwan, and Others
And for more top adventure travel >>>>> Click Here
For some travelers, itsy bitsy bikinis or revealing Speedos just don’t cut it — a vacation isn’t a vacation without a little nudity. Luckily for them, these hotels are redefining casual dress with policies that let guests bare it all (or almost all).
So take a peek — a little voyeurism never hurt anyone.
Cliff
traveljunkies